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Over more than two thousand years, there
has been, and continues to be, a wealth of wonderful work contributing
to our understanding of color. This page is an outline of the best-known
chapters in the story of color, and places the development of the Color
Affects System in context.
There has never been a time when color did not fascinate humanity and it
has always been regarded as one of life's greatest mysteries. Every
civilization had (and still has today) its myths and associations with
color, but oddly, none of them has named many colors. In the 1960s
anthropologists Berlin and Kay conducted a worldwide study of color
naming. Many languages only contained two color terms, equivalent to
white (light) and black (dark). Of 98 languages studied, the highest
number of basic color terms was to be found in English - where we have
eleven: Black, White, Red, Orange, Yellow, Green, Blue, Purple, Pink,
Grey and Brown. The other millions of colors have 'borrowed' names,
based on examples of them, such as Avocado, Grape, Peach, Tan, Gold,
etc.
The great philosopher, Aristotle, in the fourth century BC, considered
blue and yellow to be the true primary colors, relating as they do to
life's polarities: Sun and Moon, male and female, stimulus and sedation,
expansion and contraction, out and in. Furthermore, he associated colors
with the four elements: Fire, Water, Earth and Air. Artists universally
adopted his principles and applied them for two thousand years, until
Newton's discoveries in the seventeenth and eighteenth centuries
replaced them in general color theory.
Hippocrates, the father of medical practice, was a contemporary of
Aristotle (who apparently did not have a very high opinion of him). He
used color extensively in medicine and recognized, for example, that the
therapeutic effects of a white violet would be quite different from
those of a purple (violet) one. Another medical man, Avicenna in the
eleventh century, in what is now Iran, believed that a person's physical
coloring would indicate that person's predisposition to various diseases
and always took account of the patient's coloring in diagnosis.
In the fifteenth century the famous Swiss doctor, von Hohenheim, known
as Paracelsus, traveled extensively and his methods were considered
highly controversial - he received more attention at the time than
Copernicus. He placed particular importance on the role of color in
healing. Interestingly, he was a contemporary of not just Copernicus,
but Martin Luther, Leonardo da Vinci and many other famous figures of
the Renaissance - so his life and learning were conducted in an
atmosphere of great transition in thought.
The greatest contributions to our understanding of color came from men
whose work combined science and mathematics with art, metaphysics and
theology - indeed the sum of human study. However, in the fifteenth
century, with the arrival of humanist thinking, and Martin Luther, there
was tremendous intellectual upheaval. The Church lost its grip on
education and many disciplines 'went their own way' - leading to the
virtual separation of art from science. Further study of color appears
to have been placed in the 'Science' camp. Artists were deemed to be
born with an instinct for it.
In 1672, the great scientist, Sir Isaac Newton, published his first,
controversial paper on color, and forty years later, his work 'Opticks'.
When Newton shone white light through a triangular prism, he found that
wavelengths of light refracted at different angles, enabling him to see
the separate components - colors. (He was able to shine them back
through a prism and achieve white light again, but unable to see any
further breakdown if he shone a single color through a prism.)
One of the history's greatest minds was that of Johannes Wolfgang von
Goethe - who completely disagreed with Newton's interpretations of his
own findings. Goethe's 'Theory of Colors', (translated into English in
1840 and still in print) disputes that Newton's prism experiments proved
that light splits into its component colors. He felt that if Newton was
right, then white light should split under all kinds of circumstances
but when he himself shone white light on to a screen in a room, he found
that the centre of the image remained white and colors appeared only at
the edges. This led him back to Aristotle's ideas; blue is the first
color to appear out of darkness (and most visible at night) and yellow
is the first color to appear out of light (and the most visible color in
light conditions). Hence, for example, our perception of the sun, where
we are effectively looking at white light, as yellow and the sky, where
we are looking into the vast blackness of space, as blue.
For almost three hundred years after Newton, all further work with color
was essentially concerned with appearance and vision - and most of it
strictly scientific. By the latter part of the nineteenth century, the
medical community had virtually put paid to the age-old practice of
color therapy, dismissing it as 'mumbo-jumbo'.
However, there was one shining example of scientific study leading to
great strides in art - the work of Chevreul, the nineteenth century
French chemist who, in studying the chemistry of dyeing, developed a
color system that became the heart of pointillism and neo-impressionism.
Artists such as Seurat and Signac only ever used Chevreul's fundamental
palette of colors.
In the twentieth century, however, interest in color exploded. The art
of color therapy was re-born and today even the most mainstream doctors
use color as an everyday part of their work.
In the 1920s at the famous Bauhaus school, in Germany, where the
teaching staff included such luminaries as Itten, Albers, Kandinsky, Mondrian and Klee, technology and art were completely reunited. Johannes
Itten was particularly interested in the connections between colors and
emotions, and colors and shapes. He also observed that each of his
students seemed to favor the same palette for their work - and
furthermore, the favored palette appeared to be in some way related to
that student's own physical coloring. Itten's seminal book 'The Art of
Color' is a 'must read' for anyone interested in color.
Nevertheless, when Angela Wright began to pursue deeper understanding of
the effects of color, in the mid 1970s, she found that not much progress
had been made since the 1920s. There was no shortage of scientific
material describing experiments to establish the psychological effects
of different colors. However, the findings were often contradictory and
no firm theories had emerged, so it was considered totally subjective,
and therefore totally unpredictable.
Her first response to this was that none of these experiments appeared
to take account of the finer points of color - nuances of shade, tone
and tint. It is not part of a psychologist's remit to study color, so
they would, for example, describe experiments where they had 'used blue
and orange, with full spectrum lighting.' She felt that this was
relatively meaningless, as there are at least a million blues and just
as many oranges. She felt that color harmony was a major determining
factor in the psychological effect. In simple terms, disharmony negates.
She studied the dynamics of color harmony in California, working with
Mrs Lorea Shearing, a member of the Kalmus family, who invented and
developed Technicolor. She formed a clear hypothesis, involving the
links between patterns of color and personality types, that approached
color harmony from a different perspective. Going back to Aristotle's
idea that blue and yellow were the true primary colors, she classified
all colors, first into cool and warm, then subdivided in terms of levels
of intensity and the addition of black, white or grey. This produced
four tonal families, which Angela Wright then associated with four
personality types, defined with considerable reference to Jung's
psychology theories, particularly the concept of extraversion (yellow)
and introversion (blue). She developed a clear, rational color system -
the Color Affects System - enabling individual response to specific
color combinations to be predicted with startling accuracy, and color
psychology to be practiced with much more precision and understanding.
In the last two years the Color & Imaging Institute, at Derby University
in England, have confirmed that the colors classified within the Color
Affects System do indeed have mathematical relationships not previously
identified. |